The Pandemic will Hasten Changes in PR and PR Agencies
Throughout the pandemic, PR has focused on day-to-day issues. That is as it should be; PR pros understand their higher duty is to ensure executives and the companies they represent can successfully navigate challenging circumstances. Full Story: PR News
Putting together a playbook for agency life in the post-COVID world is the topic of the two latest video interviews produced by D S Simon Media in partnership with O’Dwyer’s. Full Story: O’Dwyer’s PR News
PR industry goes all out to help the needy in these testing times
Crisis creates champions – and COVID-19 has done just that. Full Story: Exchange4Media
4 ways OKCupid handles media relations during COVID-19
As people continue to socially distance, they’re seeking to connect with each other and brands more than ever. Full Story: PR Daily
Why Public Relations Is King During A Crisis
We have seen this during other periods of economic uncertainty: Businesses and consumers react, and those reactions have ripple effects. Full Story: Forbes
We May Not Know When, But We Can Plan
What companies can do to prepare for a return to work post COVID-19. Here is a problem you might not know you have yet: We’re going return to work. Full Story: Business Wire
A public relations strategy is critical now more than ever
The Covid-19 pandemic has shaken international commerce in ways we could never have anticipated before the virus took hold. Full Story: Wamda
2020 will see PR get dragged into creative PR
The PR landscape has changed dramatically over the last couple of months. Full Story: Media Update
Public relations and COVID-19: Focus on building trust
The COVID-19 pandemic has thrown one of the biggest challenges at the Public Relations community. Full Story: Exchange4Media
Don’t Discount The Discount, And Other PR Principles
As a marketing professional – and someone fascinated by the inventive ways in which brands engage their audiences… Full Story: Innovate Long Island
