How will immersive experiences change as we come out of COVID?
As the world slowly emerges from the pandemic, and workplaces return to face-to-face interaction, how will technology adapt to the next wave of immersive experiences? Full Story: Digital Signage Today
Four Ways To Make QR Codes A Success For Your Business
QR codes, once thought to be a relic of the past, are returning as a hot marketing trend. Full Story: Forbes
How Digital Signage Helps Build Profits
New challenges require modern solutions. Full Story: QSR magazine
Samsung Business TV brings elevated in-store customer experience to local favourites
As technology continues to develop, businesses are looking for new and exciting ways to communicate with their customers. Full Story: Samsung Newsroom
OOH ad revenues hit record low in 2020
OOH advertising revenues across the globe, including all digital, traditional and ambient media platforms, declined 13.3%, to $51.63 billion, in 2020 — the steepest drop the OOH ad industry has ever endured. Full Story: Digital Signage Today
Ford DOOH campaign aims to dispel electric vehicle range anxiety
Car maker Ford has launched a data-driven Digital Out of Home campaign for the all-electric Ford Mustang Mach-E. Full Story: Mobile Marketing Magazine
Digital signage or how to advertise offline in 2021
The current market is moving to online spaces, and if your business is not exploiting that, it may be challenging to meet your customers’ needs. Full Story: Business Cloud
Digital signage: A powerful tool for business growth and success
Digital signage is not a new phenomenon. After the online advertising boom following the COVID-19 outbreak in late 2019, people are now returning to physical stores in numbers. Full Story: Engineering News
Small changes make a big impact in digital out-of-home advertising
Outdoor media company, QMS, and neuro-marketing firm, Neuro-Insight, have found and quantified the way changing digital out-of-home (DOOH) advertising can have a 38 per cent higher impact than static advertising – all by day five. Full Story: CMO Australia
Don’t look now, but here comes the future of digital signage
Unless you live in a remote part of the country, chances are there’s at least one digital sign within a block of where you live. Full Story: IT World Canada
