
How to Leverage Digital Signage for Storytelling
Storytelling is one of the oldest forms of communication. As humans, we’re naturally attuned to narratives and patterns that help us understand ourselves and the world around us. The right story can be a powerful way to captivate an audience — so why not leverage them through digital signage storytelling? Full Story: rAVe Publications
How blockchain will transform digital signage advertising
Blockchain is a term that gets thrown around at almost every conference nowadays. Even restaurant conferences like the Restaurant Franchising and Innovation Summit did a session this year on what the blockchain is and how it will impact the restaurant industry. There are two reasons for all this talk: first, many people recognize the potential of blockchain and second very few people understand what it is. Full Story: Blockchain Tech News
Blockchain for advertising to transform digital signage
Blockchain and the digital ledger technology are creating new advent and blockchain for advertising is likely to do some wonders. With the ever-changing technological advancement, now and then new technology is being introduced and promoted. Full Story: Cryptopolitan
Enplug intros mobile apps for holiday digital signage networks
Enplug, a cloud-based digital signage software provider, has added new apps for digital signage networks for holidays and events on its App Market. End users can download the Countdown App to count down to or up from milestones and the Holidays App to get in the holiday spirit with digital signage, according to a press release. Full Story: Digital Signage Today
3 ways displays can improve a community
Most of the time when we talk about digital signage, we talk about it as an advertising tool. As such, we look at ways we can measure the return-on-investment with digital signage or how we can boost its overall effectiveness through analytics and dynamic content. Full Story: Digital Signage Today
3 Ways to Leverage Restaurant Digital Signage to Increase Revenue
If you’re looking for a way to increase the visual appeal of your restaurant and create greater engagement with your customers, it might be time to explore restaurant digital signage. This enormously versatile technology can provide a healthy return on investment and increase your revenue gain in several ways. Full Story: QSRweb.com
How digital signage enhances workplace communication
Creating a culture of open communication in the workplace is essential to any company’s success. In today’s digitally-driven world, the most active and engaging mode of communication is often through technology. Many companies rely on email and online chat servers for employee interactions, but there are other forms of technology that can also come in handy. Full Story: Digital Signage Today
Why Transparency Matters as DOOH Dives Deeper into Programmatic
Programmatic is the best way for advertisers to deliver engaging, relevant ads to the exact target audience with full transparency on both sides of the transaction… or so goes the dream. In reality, programmatic trading often falls comically short of these lofty goals, and digital-out-of-home (DOOH) isn’t immune to this challenge in its embrace of programmatic. Full Story: ExchangeWire
Digital Signage – threat or opportunity?
If we were to believe all the hype behind the digital sign industry – LED and LCD screens containing changeable ads – you’d be justified in thinking the conventional sign industry is on its knees. One digital sign news source even headlined an article ‘The Fall of the Sign Industry.’ Full Story: Wide Format Online
NowSignage tie-up highlights display optimisation
NowSignage software is a multi-screen CMS that enables users to upload, schedule and manage content across their screens at the click of a button. It has been extensively tested with Vestel and Philips Android System on Chip systems, meaning AVM can offer a holistic, turn-key signage solution that will work seamlessly “out of the box”. Full Story: AV Magazine