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DIGITAL SIGNAGE / SCREEN MEDIA

Integrated Marketing Saskatoon | Daily Update – October 30th, 2019

What IT Managers/CIOs Need to Know About Digital Signage

Digital signage has come a long way from the airport information display screens of a decade ago. Today, whether you’re buying fast food, filling up your car or registering your arrival at the dentist, the chances are you’re interacting with some form of digital display. From retail to leisure, education to finance – there are few sectors where digital signage is not playing an increasingly important role. Full Story: Computer Business Review

Digital signage delivers streamlined airport passenger flow

Airports and passengers have common goals in mind – process quickly and progress smoothly. Arriving and departing passengers being able to move efficiently and effectively through the space with minimal stress is a critical determinant in airports providing an effective service experience. With the objective of delivering the highest levels of customer service, the utilization of proven communication tools is a vital component in the overall service process. Full Story: Digital Signage Today

Integrated Marketing Saskatoon | Daily Update – October 29th, 2019

How to Stretch Customer Imagination with Digital Signage

Digital signage is now the standard wherever people shop, travel, gather, eat, study and work. It is used to increase sales, improve branding, enhance an experience, drive an action and even reduce perceived wait times. The ultimate aim of digital signage is to have as many people as possible see a message in a given area, to hopefully generate the desired results. To get customers (internal or external) to take ACTION. Thus, the more eye-catching the signage, the greater the engagement will be with your customers. Full Story: Retail Customer Experience

ScreenScape unveils digital signage software upgrade

ScreenScape Networks Inc. has launched ScreenScrape5, an update to its software-as-a-service solution for digital signage. The solution provides multiple tools for content creation and management such as a new media editor with stylized fonts and layers assets, according to a press release. Full Story: Digital Signage Today

Integrated Marketing Saskatoon | Daily Update – October 28th, 2019

Digital signage: entering a new era – part one

The discussion about the need for bricks and mortar retailers to compete with online shopping by using digital signage to entice consumers into their stores and deliver them an improved experience once inside is now pretty much over. Few retailers today don’t “get it”, and some sort of signage is now widespread in almost every outlet. Full Story: Essential Retail

Digital signage startup Raydiant raises $7M

Raydiant, a startup promising to turn TVs into interactive digital signs, is making several announcements today — a new company name, a new CEO, new partners and $7 million in new funding. Full Story: TechCrunch

Integrated Marketing Saskatoon | Daily Update – October 25th, 2019

How AV Integrators Can Take Advantage of Digital Adoption

It’s 2019, and if you haven’t realized that your business needs to become more digital, you’re probably falling behind. According to Lucas Miller, Founder and CEO of Echelon Copy, digital adoption — discovering how integrating the most current technology can help grow a business — is akin to when mankind discovered the lever. Full Story: Commercial Integrator

Digital signage finds success in gyms

Digital signage is quickly expanding into almost every space, including gyms. As clients flock to gyms to get in shape, digital signage can help keep them entertained while they burn calories, and vendors are figuring out new ways to effectively reach those customers. Full Story: Digital Signage Today

Integrated Marketing Saskatoon | Daily Update – October 24th, 2019

Digital kiosk’s original purpose remains, extends to multiple applications

Think back to the last time you encountered or interacted with a digital kiosk. Perhaps you were checking in for an appointment at your doctor’s office, placing an order at your favorite quick-service restaurant, or dropping your car off for service at your local dealership. Regardless of where you were or what you were doing, if you used a kiosk, it likely expedited and simplified your experience. Full Story: Kiosk Marketplace

B-Tech releases kiosk for LG 88-in signage displays

B-Tech AV Mounts has released the BT7007 kiosk for LG’s 88-in Ultra-Stretch digital signage, available in black or white satin finish. It is suited to retail, corporate and hospitality sectors and has an internal mounting systemusing B-Tech’s System X technology. This means LG88BH7D displays can be mounted using a “hook-on” installation method. Full Story: InAVate

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