Why eMarketer Forecasts U.S. Programmatic DOOH To Reach Nearly $534 Million By 2022
U.S. programmatic digital out-of-home advertising spend will more than double in 2020 year over year… Full Story: MediaPost Communications
Proquimed Lab integrates Cayin digital signage
The player provided a web-based skin editor and multimedia formats to craft content for the hospital to use, while the SDK provided a system to create management tools. Full Story: Digital Signage Today
Digital Signage Makes Going Contactless Easier
As the COVID-19 pandemic has made the desire for contactless interaction greater, a new digital signage solution has been launched to make it easier to do just that. Full Story: Hotel Business
OOH can thrive thanks to adtech forerunners
They say that “plagiarism is the sincerest form of flattery”. Well, flattery, in its sincerest form, is definitely one of my stronger skills. Full Story: Mediatel News
Workplace Signage for Social Safety
As the world emerges from COVID-19 lockdowns, businesses and other organizations have begun reopening their doors. Still, the threat of infection remains a concern. Full Story: Digital Signage Today
‘Innovative DOOH options will spur railway media biz’
Railway media operators have been hit hard by the Rail ministry’s decision to suspend the running of regular trains as the Covid-19 situation became acute in the country. Full Story: M4G Team
Out-of-home ad bosses share their pandemic recovery plans
With the exception of cinema, the out-of-home (OOH) sector was the hardest hit by the pandemic downturn. Full Story: The Drum
COMMUNITY RESOURCES: BETTER SIGNAGE FOR BETTER WAYFINDING
Getting around a city can be as simple as following the signs. But signs aren’t as simple as they seem. Full Story: Associations Now
Feel-good audiences and brands return to broadcast OOH
August sees the reintroduction of a wide range of “feel-good” activities, that help the UK population spend more time out and about, not just socialising and enjoying the benefits of a return to normality. Full Story: The Drum
Using tech to make touchscreens cleaner
Many customers are concerned about using public touchscreens. Luckily, there are multiple tech tools to keep touchscreens cleaner. Full Story: Digital Signage Today
